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Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog

Freiburg, Br. : Haufe-Lexware 1970-2013

ZDB-ID

506059-X  

Title

Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog

Published

Freiburg, Br. : Haufe-Lexware

Pforzheim : Donnelley & Gerardi [anfangs]

Ettlingen : IM-Marketing-Forum [-2009]

Publication history

6.1970 - 26.1990; [27.]1991; 28.1992 - 45.2009/10; 46.2010,2(Febr.); 2010,1 - 2013; damit Ersch. eingest.

Notes

Nebent.: Direct marketing

Zusatz anfangs: Zeitschrift für Dialogmarketing und Integrierte Kommunikation

Zusatz bis 44.2008,2: Magazin für kundenordientierte Kommunikation

Zusatz bis 2009: Fachmagazin für modernes Direkt- und Dialogmarketing

Jg. 27 fälschlich als Jg. 26 bez.; Periodizität: vierteljährl., bis 2010,Febr.: monatl.

30 cm

Ungezählte Beil.: Themenspecial; Special; bis 44.2008,1: Direkt-Marketing-Adressbuch

Former/later titles
Other editions

Erscheint auch als Online-Ausgabe:  Direkt-Marketing 

has supplements

Supplement 1997 - 1999 Beil.:  Adreßbuch des Direktmarketing 

Supplement 2000 - 2001 Beil.:  [Direktmarketing / Trend]  (ISSN: 1616-4105) 

Supplement 2003 - 2007 Beil.:  Database-Marketing  (ISSN: 1434-694X) 

Supplement 2000 - 2005 Sonderausg.:  Mailing im Focus 

Supplement 2006 -2008:  [Direkt-Marketing / Direktmarketing im Focus] 

Supplement 2008 - 2010 Beil., ab 2011 darin:  [Direkt-Marketing / Adressbuch] 

is supplement of

Supplement zu Ab 2010,1 Spezial zu:  Acquisa  (ISSN: 0938-7927) 

Place(s) of distribution
Standard numbers

Authorised ISSN: 0946-0446

ISSN: 0946-0446

OCLC number: 1371018543

Subject indexing

DDC subject groups: 330 Economics  ;  004 Data processing & computer science  ;  380 Commerce, communications & transportation 

DDC numbers: 658.87205

Other classifications:
Regensburger Verbundklassifikation (rvk): QA 10000

German subject headings:
Direktmarketing ; Telemarketing ; Zeitschrift
Direktmarketing ; Zeitschrift

Special subject collections: 3,2 ; 3,5

Manifestation

journal

Type of publication

specialised newspaper ; Magazine

Language

German 

Media type

Print

Frequency

quarterly ; monthly

IDN

012657026

Last Change

12-11-24

ClosexDelivery services
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Aachen UB Wirtschaftswiss.
Shelfmark
QA 35250
Holdings
31.1995 - 32.1996,2; 32.1996,7 - 33.1997,6; 33.1997,8 - 46.2010,2; 2010,1 - 2013
Interlibrary loan
no
Shelfmark
Z 848
Location
Oberflächentechnik allgemein
Holdings
2008 - 2013
Interlibrary loan
no
Albstadt HS Albstadt-Sigmar
Shelfmark
ZsA 15
Holdings
2003 - 2004
Interlibrary loan
yes, copy and loan
Location
01 / shelf number: 01/QA 35460
Holdings
6.1970 - 40.2004/05 (2004)
Interlibrary loan
yes, copy and loan
Location
35 / shelf number: 35/.QA 35460
Holdings
34.1998 - 46.2010,2
Interlibrary loan
yes, copy and loan
Location
Campus Treskowallee
Holdings
32.1996 - 39.2003
Interlibrary loan
yes, paper copy only
Berlin SBB Haus Potsdamer Str
Shelfmark
21 Per 926
Location
Außenmagazin
Holdings
6.1970 - 10.1974
Interlibrary loan
yes, copy and loan
Shelfmark
29 PB 9886
Location
Außenmagazin
Holdings
11.1975 - 28.1992
Interlibrary loan
yes, copy and loan
Berlin UBFU FB Wirtschaftswiss
Holdings
6.1970 - 26.1990; [27.]1991; 28.1992 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Holdings
- Sonderpubl. 1 zu 37.2001
Interlibrary loan
yes, copy and loan
Berlin UBHU Grimm-Zentrum
Shelfmark
QA 35600
Location
Zeitschriften
Holdings
36.2000/01,12/1; 37.2001,2-3u.5-12/1; 38.2002 - 41.2005,11; 42.2006,3u.10
Interlibrary loan
yes, copy, electronic distribution to end user possible
Shelfmark
ZS 0289
Location
Zeitschriftenfreihandmagazin Kommunikation
Holdings
16.1980 - 2011; 2012,2 - 2013
Interlibrary loan
no
Shelfmark
Wi 236,0 ZB 3671
Location
BStB
Holdings
39.2003 - 46.2010,2
Interlibrary loan
yes, paper copy only
Cottbus UB Cottbus-Senftenberg
Shelfmark
C/Z 2635
Location
Standortbibliothek Sachsendorf
Holdings
40.2004 - 2010,2 (Feb.); 2010,1 - 2013,4
Interlibrary loan
yes, paper copy only
Deggendorf THD -HB
Location
90 / shelf number: 90/QA 35460
Holdings
33. 1997,10 - 46.2010; 2011 - 2013
Interlibrary loan
no
Dieburg HS Darmstadt/TB Diebg
Shelfmark
40/QA 20600
Location
gebundene Jahrgänge Kompaktmagazin OG
Holdings
36.2000 - 46.2010
Interlibrary loan
no
Dresden SLUB, BB Drepunct
Shelfmark
19 4 02831
Holdings
25.1989 - 40/41.2004/05,12/1
Holdings gaps
[N=27.1991,1;37.2001,2-3u.5-11]
Interlibrary loan
yes, copy and loan
Duisburg-Essen UB
Shelfmark
49 Z 122
Location
E20
Holdings
32.1996,7 - 46.2010,2
Interlibrary loan
yes, paper copy only
Shelfmark
49 Z 1734
Location
E20
Holdings
2010,1(März) - 2013
Interlibrary loan
yes, paper copy only
Shelfmark
QA 35570
Location
MAG
Holdings
33.1997/98,1-9; 33.1998,11 - 38.2003,11; 39.2004,2 - 41.2005; 42.2006,3-12; 43.2007,2 - 44.2008,3; 44.2008,5 - 45.2009/10; 46.2010,2; 2010,1 - 2013
Interlibrary loan
yes, paper copy only
Shelfmark
QA 35570
Location
MAG
Holdings
[Beachten Sie ggf. den Link "Zugehoerige Publikationen" zur Anzeige einzelner Jahrgänge.]
Interlibrary loan
yes, paper copy only
Frankfurt/M B Recht/Wirtschaft
Shelfmark
52/QA 35460
Location
Magazin
Holdings
31.1995 - 41.2005
Interlibrary loan
no
Frankfurt/M DNB
Shelfmark
DZb 10781
Holdings
6.1970 - 26.1990; [27.]1991; 28.1992 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
yes, paper copy only
Frankfurt/O UB
Shelfmark
40/QA 35460
Holdings
26.1990; 28.1992 - 29.1993; 34.1998 - 46.2010,2; 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Freiburg Bibl. Wirtschaftswis.
Holdings
32.1996 - 45.2009/10,3
Holdings gaps
[L=34.1998;36.2000]
Interlibrary loan
no
Shelfmark
16 / QA 35460
Location
1. OG, Zeitschriften
Holdings
25.1989 - 46.2010,2(Febr.); 2010,1 - 2013
Interlibrary loan
yes, paper copy only
Gelsenkirchen Westfälische HS
Shelfmark
49Z174
Location
Campus Gelsenkirchen 06
Holdings
36.2000 - 43.2007
[Standort Gelsenkirchen]
Interlibrary loan
yes, paper copy only
Gießen Recht Wirtschaft
Shelfmark
Z 112
Holdings
31.1995 - 49.2013
Holdings gaps
[N=31.1995,2-12; 32.1996,1-6; 33.1997,1; 34.1998,5; 35.1999,1u. 3; 36.2000,1]
Interlibrary loan
yes, paper copy only
Göttingen Wirt/Sozialw. Sem
Shelfmark
2 : Z 107 Beil
Location
BBWISO
Holdings
2011
Interlibrary loan
no
Shelfmark
Vorh. bei: 2 : Z 107
Location
BBWISO
Holdings
2010,Apr.; 2010,Jun.; 2010,Jul.; 2012 - 2013
[Mit dem entspr. Jg. der Hauptzeitschrift zusammengebunden]
Interlibrary loan
no
Shelfmark
2 : Z 107
Location
BBWISO
Holdings
25.1989 - 45.2009
[Ab 2010 nur noch Beil. zu 'Acquisa']
Interlibrary loan
no
Shelfmark
650/QA 35720
Location
UB 655
Holdings
[Angebunden: Sonderheft zu 35.1999 - 39.2003]
Interlibrary loan
yes, paper copy only
Hamburg ZBW
Shelfmark
Z 279b
Location
H:
Holdings
18.1982 - 31.1995; 32.1996/97 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Hannover HS ZentralB Linden
Shelfmark
Z 43a:W
Location
Z
Interlibrary loan
yes, paper copy only
Heilbronn LIV Bildungscampus
Holdings
2010,1 -
Interlibrary loan
yes, copy and loan
Hildesheim UB
Shelfmark
Z BWL : D35
Holdings
40.2004 - 2013
Interlibrary loan
yes, paper copy only
Ingolstadt UB Eichstätt/Wirt.
Location
44 / shelf number: 44/QA 35460
Holdings
31.1995; 37.2001 - 45.2009/10; 46.2010,2(Febr.)
Interlibrary loan
yes, copy and loan
Jena Ernst-Abbe-HS
Location
BZ
Holdings
45.2009 - 46.2010,2 ; Bestand lückenhaft
Interlibrary loan
yes, paper copy only
Karlsruhe KIT-Bibliothek
Shelfmark
ZE 9801
Holdings
39.2003,2 - 44.2008,11
[Fortsetzung nur noch elektronisch]
Holdings gaps
[N=40,2004,2 -40.2004,12;41.2005,1]
Interlibrary loan
yes, paper copy only
Shelfmark
ZB 1929
Holdings
6.1970 - 27.1991; 1992 - 2010,02
Interlibrary loan
yes, copy and loan
Shelfmark
ZB 14200
Holdings
2010 - 2013
[SN in "Acquisa" 2010 - 2013]
Interlibrary loan
yes, copy and loan
Kassel UB, Sto Hopla
Shelfmark
28 Wir Z 14751
Holdings
2013
Interlibrary loan
yes, paper copy only
Shelfmark
28 Wir Z 14751
Location
Magazin
Holdings
44.2008 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2012
Interlibrary loan
yes, paper copy only
Shelfmark
QA 35570
Holdings
25.1989 - 26.1990; [27.]1991; 28.1992 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Shelfmark
XG2514
Holdings
6.1970 - 46.2010,2; 2010 - 2013
Interlibrary loan
yes, copy and loan
Shelfmark
XG2514
Holdings
- Sonderbeil. 1998,Okt.
[angeb.]
Interlibrary loan
yes, copy and loan
Shelfmark
XG2514
Holdings
- Sonderhefte zu 1999,März;Aug.;Okt.
[angeb.]
Interlibrary loan
yes, copy and loan
Köthen HSB HSA
Shelfmark
BWK Z 2462
Location
BBG-LS
Holdings
27.1991 - 40.2004,6
Interlibrary loan
yes, paper copy only
Landshut HAW
Location
00 / shelf number: 00/ZS 523
Holdings
32.1996 - 46.2010,1(Jan.)
Interlibrary loan
yes, copy and loan
Leipzig DNB
Shelfmark
ZB 64392
Holdings
[Bestand s. Fortsetzungskartei und/oder elektronisches Lokalsystem]
Interlibrary loan
yes, paper copy only
Leipzig HTWK
Holdings
34.1998 - 45.2009; 2010,1 - 2013
Holdings gaps
[N=45.2009,5,7u.8]
Interlibrary loan
yes, copy and loan
Shelfmark
98-3-359
Location
CB
Holdings
32.1996/97,Nr.12/1 - 2010
[Ab 2011 Beil. zu "Acquisa"]
Interlibrary loan
yes, paper copy only
Shelfmark
02ZB-2010-12
Location
CB
Holdings
2010 - 2013
[angebunden an "Acquisa"]
Interlibrary loan
yes, paper copy only
Lörrach Duale Hs ZentralB
Holdings
1996 - 2013
Interlibrary loan
yes, paper copy only
Ludwigshafen/Rh. HWG
Shelfmark
QA 10000 0039
Location
Zentralbibliothek
Holdings
1987 - 2010
Interlibrary loan
no
Lüneburg Leuphana Universität
Shelfmark
Z-BWL 203
Location
CAM
Holdings
42.2006-45/46.2009/10,2
Interlibrary loan
yes, paper copy only
Shelfmark
Z-BWL 203
Location
ZMAG
Holdings
31.1995-41.2005
Interlibrary loan
yes, paper copy only
Magdeburg UB
Shelfmark
Zb 3317
Location
Magazin
Holdings
33.1997,12 - 40.2004,11; 41.2005,2-9,11; 42.2006,2-12; 43.2007,2 - 45.2009/10; 46.2010,2(Febr.); 2010,1 - 2013
Interlibrary loan
yes, paper copy only
Mainz FBB Rechts/Wschftswiss.
Shelfmark
XXXXX/d 7
Location
BWL
Holdings
[27.]1991; 28.1992 - 2013
Interlibrary loan
no
Shelfmark
ZL 2949
Location
Tiefmagazin
Holdings
25.1989
Interlibrary loan
yes, copy and loan
Shelfmark
200 QA 36020
Location
BB BWL
Holdings
26.1990 - 45.2009
Interlibrary loan
yes, paper copy only
Marburg Bi Wirtschaftswiss.
Shelfmark
AU 28
Location
Magazin
Holdings
39.2003,6 - 45.2009/10
Interlibrary loan
yes, copy and loan
Merseburg HSB
Shelfmark
ZS
Location
ZS-MAG
Holdings
34.1998 - 2013
Interlibrary loan
yes, paper copy only
Mönchengladbach HS Niederrhein
Shelfmark
Hkm Dire
Location
MG
Holdings
22.1986 -2013
Interlibrary loan
yes, paper copy only
München Deutsches Museum WGL
Shelfmark
ZB 5164 (Spezial
Location
1000
Holdings
2010,1-4; 2011,1-3; 2012 - 2013
Interlibrary loan
yes, paper copy only
München HMB
Location
00 / shelf number: 00/QA 35460
Holdings
41.2005,2-9; 41.2005,12; 42.2006,3-4; 42.2006,7; 42.2006,9-10; 42.2006,12; 43.2007,2; 43.2007,7; 43.2007/08,12/1; 44.2008,7; 44.2008,9-11; 45.2009,2-3; 45.2009,7; 45.2009,9; 2010,2; 2011,3 - 2012,2; 2012,4 - 2013
Interlibrary loan
yes, copy and loan
Location
31 / shelf number: 31/QA 35460
Holdings
32.1996,8 - 40.2004
Interlibrary loan
yes, copy and loan
München UB LMU
Location
1101 / shelf number: 1101/Z Mag 732
Holdings
7.1971 - 26.1990; 29.1993 - 41.2005
[7.1971 - 26.1990 sehr lückenhaft]
Holdings gaps
[L=7.1971-26.1990]
Interlibrary loan
yes, paper copy only
Münster Erziehungsw./Kommunik.
Shelfmark
ZS C 4 / Archiv
Holdings
6.1970 - 45.2009/10
Interlibrary loan
no
Nürnberg THB
Shelfmark
Z 334
Location
97 / shelf number: 97/Z 334
Holdings
31.1995 - 32.1996; 34.1998 - 49.2013
[Hefte 12 und 1 des Folgejahres teilweise zusammengebunden beim neuen Jahrgang!]
Interlibrary loan
yes, paper copy only
Nürnberg WSZB
Location
13GT40 / shelf number: 13GT40/QA 35460
Holdings
6.1970 - 14.1978; 33.1997,12/01; 34.1998 - 44.2008
[Ab 1997 ungebunden in Stehsammlern]
Interlibrary loan
yes, paper copy only
Location
40 / shelf number: 40/QA 35460
Holdings
24.1988 - 46.2010,2(Febr.)
Interlibrary loan
yes, copy and loan
Location
40 / shelf number: 40/QA 35461
Holdings
2010,1 - 2013
Interlibrary loan
yes, copy and loan
Shelfmark
2255
Holdings
37.2001,4; 38.2002,3-4u.6-12; 39.2003 - 41.2005; 42.2006,2-12; 43.2007 - 44.2008,1-10u.12; 45.2009 - 46.2010,1-2; 2011 - 2013
Interlibrary loan
yes, paper copy only
Regensburg UB
Location
40 / shelf number: 40/QA 35460
Holdings
36.2000 - 45.2009
Interlibrary loan
yes, copy and loan
Location
40 / shelf number: 40/QA 35114
Holdings
2010 - 2013
Interlibrary loan
yes, copy and loan
Location
00 / shelf number: 00/QA 35460
Holdings
14.1978,2u.7-9u.11-12; 15.1979 - 26.1990; [27.]1991; 28.1992 - 35.1999
Interlibrary loan
yes, copy and loan
Schmalkalden HochschulB
Location
LS
Holdings
37.2001,2 - 46.2010,2
Interlibrary loan
yes, paper copy only
Sigmaringen HS Albstadt-Sigmar
Shelfmark
ZsS 62
Holdings
1996 - 2004; 2006 -
Interlibrary loan
yes, copy and loan
Shelfmark
ZS 31
Interlibrary loan
yes, paper copy only
Stuttgart BWI-Bibliothek
Holdings
34.1998 - 46.2010,2
Interlibrary loan
no
Stuttgart Duale Hochschule
Shelfmark
Zeitschrift
Holdings
36.2000 - 46.2010,2(Febr.); 2010,1 – 2013
Interlibrary loan
no
Stuttgart WLB
Shelfmark
Za 2779
Holdings
6.1970 - 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Stuttgart-Hoh. KIM
Location
34 / shelf number: X 6787
Holdings
31.1995 - 45/46.2009/10; 2010,1 - 2013
Interlibrary loan
yes, copy and loan
Shelfmark
W 02/Dire
Holdings
37.2001 - 45.2009/10
Interlibrary loan
yes, paper copy only
Vallendar WHU
Shelfmark
Z 195
Holdings
25.1989 - 26.1990; [27.]1991; 28.1992 - 45.2009/10; 46.2010,2(Feb.); 2010,1 - 2013
Interlibrary loan
no
Wilhelmshaven Jade Hochschule
Location
Lesesaal
Holdings
31.1995 - 2013
[1995 bis 2009 befinden sich im Magazin. Bei Bedarf wenden Sie sich bitte an die Theke. Seit 2010 ist die Zeitschrift "Direkt Marketing" eine Beilage zur Zeitschrift "Acquisa", die sich im Zeitschriftenlesesaal befindet.]
Interlibrary loan
yes, paper copy only
Shelfmark
ZB 1219
Holdings
31.1995 - 39.2003,6
Interlibrary loan
yes, paper copy only
Wolfenbüttel Ostfalia
Shelfmark
ZS 3049
Location
WOB
Holdings
34.1998 - 2009
[Bestand lückenhaft und ungebunden = Nicht ausleihbar. - Heft 12 ist immer gleichzeitig Heft 1 des nachfolgenden Jahrganges - Bestand immer in dem Schuber, der Heft 12 enthält. - STANDORT: Magazin. Bitte wenden Sie sich an die Information. - Ungebunden = Nicht entleihbar]
Interlibrary loan
yes, paper copy only
Location
28 / shelf number: 28/Q 90.72#angeb.
Holdings
2011-2013
Interlibrary loan
yes, copy and loan